Collection: Kitoku Shinryo

Based in Tokyo, Kitoku Shinryo was founded in 1882 and is now one of Japan’s largest rice wholesalers, distributing nearly 44 billion bowls of rice annually. With a history spanning more than 140 years, the company values close ties with consumers and constant innovation to make “good rice” a daily staple. It stands out for its wide range of products tailored to modern lifestyles, while placing sustainability, quality, and food safety at the heart of its operations.

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