Mugi sake

Based in Fukui, Obama Shuzo—whose history dates back to 1830—has decided to expand into the European market under a new brand and identity: Mugi Sake. The brewery has set itself the goal of offering a traditional, local sake with a modern design that pairs perfectly with European cuisine. The simple, minimalist design of the bottles highlights the sake’s purity while making it more accessible through colorful labels.

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