Collection: Morinaga

Morinaga was founded in 1899 by Taichiro Morinaga, a pioneer from the Japanese food industry. After learning confectionery techniques in America, he returned to Japan to establish his own business. Morinaga began by introducing candy and Western style confectionery to the Japanese market, quickly gaining popularity thanks to their superior quality and their delicious taste.

Among the many products offered by Morinaga, their candies are particularly renowned. The candy Hi-chew is one of the brand's most emblematic products.